Case studies

Challenge As a result of the COVID-19 pandemic in 2020, traditional marketing efforts were severely disrupted. Due to limitations in infrastructure, digital channels have become the default method of customer engagement, thus resulting in digital fatigue, shortened attention spans, and indecision among marketers. Due to these challenges, many individuals were uncertain how to proceed in an uncertain environment. Approach Instead of focusing on survival through cost-cutting, we looked for new opportunities. Our strategy changed from focusing only on technology to prioritizing human connections, empathy, and brand building. The process involved: Solution As a result of this strategy, technology was combined with human empathy effectively, resulting in: To sum it up, the real challenge isn’t between technology and humanity—it’s how these two are combined. Our campaigns are successful because we blend innovation with empathy for impactful results. Want to design a digital campaign that connects? Reach out today!

Challenge i3R Global was hired in 2015 to help one of India’s most prominent companies in the Middle East launch its real estate business. The goal was to help non-resident Indians (NRIs) invest in business opportunities in their home country. However, penetrating the Middle Eastern business was very hard. We needed to develop a complete strategy that would work with the region’s economy and culture. We had to build a presence for our business and get quality leads and customers to interact with us.  Approach Our core strategy team and PR specialists came up with a targeted plan to deal with these challenges. Focusing on the client’s brand goals and objectives, the team came up with a theme that resonated with the aspirations of potential investors. The strategy involved: Solution i3R Global executed a highly successful strategy that resulted in: With the completion of this project, i3R Global has set a new benchmark for its Middle East operations, with a full-time presence in the MENA region by 2018.

Challenge The leading technology company was having a hard time fostering lasting, meaningful relationships with its B2B customers through traditional events. While many companies in the industry resorted to face-to-face engagements, few succeeded in leaving a lasting brand impression post-event. The client needed an innovative, experience-driven program that would not only bring customers and potential customers together but also elevate their brand, foster mutual understanding, and increase revenue. The primary challenge was designing an event that emphasized the customer experience without devolving into a generic sales pitch. Approach i3R Global was selected to tackle this challenge because of its unique approach to customer engagement. With a lean team structure and a reputation for delivering cost-effective solutions, we worked closely with the client to create a tailored customer program. The goal was clear: deliver an event that resonated with the brand’s mission while fostering deep client-customer relationships. The program was meticulously designed to stand out through: The maiden event, held within just six months of i3R Global’s launch, involved international speakers and 98% participation, enabling rich client-customer connections over two days. Solution The result was a stunningly effective flagship program that transformed the dynamics of the client-customer relationship. Key outcomes included: This program has since become a cornerstone of the client’s customer engagement strategy, managed annually by i3R Global, both domestically and internationally.